Patience & Perseverance Pays

Our latest Baldwin Park closing was a special one for us & not because of a specific milestone or how smooth it was; rather, because it was a great example of ๐™๐™ค๐™ฌ ๐™๐™–๐™ง๐™™ ๐™ฌ๐™ค๐™ง๐™  & ๐™ฅ๐™š๐™ง๐™จ๐™ž๐™จ๐™ฉ๐™š๐™ฃ๐™˜๐™š ๐™ฅ๐™–๐™ฎ๐™จ ๐™ค๐™›๐™› ๐™ฉ๐™ค ๐™œ๐™š๐™ฉ ๐™– ๐™™๐™š๐™–๐™ก ๐™™๐™ค๐™ฃ๐™š ๐™–๐™›๐™ฉ๐™š๐™ง ๐™ฃ๐™ช๐™ข๐™š๐™ง๐™ค๐™ช๐™จ ๐™ง๐™ค๐™–๐™™ ๐™—๐™ก๐™ค๐™˜๐™ ๐™จ ๐™–๐™ก๐™ค๐™ฃ๐™œ ๐™ฉ๐™๐™š ๐™ฌ๐™–๐™ฎ.

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Over 300,000 people saw this home

Our latest Baldwin Park closing was a special one for us and not because of a specific milestone or how smooth it was; rather because it was a great example of ๐™๐™ค๐™ฌ ๐™๐™–๐™ง๐™™ ๐™ฌ๐™ค๐™ง๐™  & ๐™ฅ๐™š๐™ง๐™จ๐™ž๐™จ๐™ฉ๐™š๐™ฃ๐™˜๐™š ๐™ฅ๐™–๐™ฎ๐™จ ๐™ค๐™›๐™› ๐™ฉ๐™ค ๐™œ๐™š๐™ฉ ๐™– ๐™™๐™š๐™–๐™ก ๐™™๐™ค๐™ฃ๐™š ๐™–๐™›๐™ฉ๐™š๐™ง ๐™ฃ๐™ช๐™ข๐™š๐™ง๐™ค๐™ช๐™จ ๐™ง๐™ค๐™–๐™™ ๐™—๐™ก๐™ค๐™˜๐™ ๐™จ ๐™–๐™ก๐™ค๐™ฃ๐™œ ๐™ฉ๐™๐™š ๐™ฌ๐™–๐™ฎ. It was also a great example of how working together as a partnership with your sellers ultimately leads to crossing the finish line in the luxury market (or any market for that matter).

After receiving multiple offers and going under contract on day 1 for almost full list price, we would then fall out of contract 3 days later because the buyers had a change of heart. We reached out to the other offers, but they had all moved on already and found other properties. We were disheartened & disappointed, but we were optimistic given our initial interest.

Well, we would go under contract 2 more times and fall out of contract 2 more times due to loss of financing on one and a job change for the other buyers.

In real estate, transactions donโ€™t always go as smoothly as planned or as expected and when roadblocks arise, ๐™ฉ๐™๐™–๐™ฉโ€™๐™จ ๐™ฌ๐™๐™š๐™ฃ ๐™ฉ๐™๐™š ๐™ฉ๐™š๐™ฃ๐™–๐™˜๐™ž๐™ฉ๐™ฎ & ๐™ฉ๐™ง๐™ช๐™š ๐™˜๐™ค๐™ก๐™ค๐™ง๐™จ ๐™ค๐™› ๐™ฉ๐™๐™š ๐™ฅ๐™–๐™ง๐™ฉ๐™ฃ๐™š๐™ง๐™จ๐™๐™ž๐™ฅ ๐™—๐™š๐™ฉ๐™ฌ๐™š๐™š๐™ฃ ๐™–๐™œ๐™š๐™ฃ๐™ฉ ๐™–๐™ฃ๐™™ ๐™จ๐™š๐™ก๐™ก๐™š๐™ง ๐™˜๐™ค๐™ข๐™š๐™จ ๐™ž๐™ฃ๐™ฉ๐™ค ๐™ฅ๐™ก๐™–๐™ฎ. Luckily for us, these were some of the best Sellers we ever worked with and it wasnโ€™t their first rodeo (not to mention they are just great people too).

Between staging, ๐™›๐™ก๐™ฎ๐™ž๐™ฃ๐™œ ๐™ž๐™ฃ ๐™– ๐™ซ๐™ž๐™™๐™š๐™ค ๐™˜๐™ง๐™š๐™ฌ ๐™›๐™ง๐™ค๐™ข ๐™ˆ๐™ž๐™–๐™ข๐™ž, social media Ads, 3D tours, print advertising, Open Houses almost every weekend, Broker Opens, meeting every showing, reverse prospecting, & advertising to non-Florida markets with the biggest influx of new Central Florida residents among other things, ๐™ฌ๐™š ๐™ฅ๐™ช๐™ก๐™ก๐™š๐™™ ๐™ค๐™ช๐™ฉ ๐™š๐™ซ๐™š๐™ง๐™ฎ ๐™ฉ๐™ง๐™ž๐™˜๐™  ๐™ž๐™ฃ ๐™ฉ๐™๐™š ๐™—๐™ค๐™ค๐™  ๐™ฉ๐™ค ๐™œ๐™š๐™ฉ ๐™ฉ๐™๐™ž๐™จ ๐™๐™ค๐™ข๐™š ๐™ฉ๐™๐™š ๐™š๐™ญ๐™ฅ๐™ค๐™จ๐™ช๐™ง๐™š ๐™ž๐™ฉ ๐™™๐™š๐™จ๐™š๐™ง๐™ซ๐™š๐™™ ๐™ค๐™ซ๐™š๐™ง ๐™ฉ๐™๐™š ๐™ก๐™ž๐™›๐™š๐™ฉ๐™ž๐™ข๐™š ๐™ค๐™› ๐™ฉ๐™๐™š ๐™ก๐™ž๐™จ๐™ฉ๐™ž๐™ฃ๐™œ. Almost $3,000 spent on social media ads alone helped yield an additional 300,000+ impressions and over 30,000+ clicks by potential buyers to check out the property.

(Screenshot of Facebook Ad Campaigns for 4501 Burke St below)

Those are results ๐™ฎ๐™ค๐™ช ๐™ฌ๐™ค๐™ฃโ€™๐™ฉ ๐™œ๐™š๐™ฉ ๐™—๐™ฎ ๐™Ÿ๐™ช๐™จ๐™ฉ ๐™ก๐™ž๐™จ๐™ฉ๐™ž๐™ฃ๐™œ ๐™– ๐™๐™ค๐™ข๐™š ๐™ค๐™ฃ ๐™ฉ๐™๐™š ๐™ˆ๐™‡๐™Ž ๐™–๐™ฃ๐™™ ๐™๐™ค๐™ฅ๐™ž๐™ฃ๐™œ ๐™–๐™œ๐™š๐™ฃ๐™ฉ๐™จ ๐™ฌ๐™ž๐™ก๐™ก ๐™จ๐™๐™ค๐™ฌ ๐™ž๐™ฉ.

Marketing tells your homeโ€™s story. Sales communicates that story and Service allows you to capitalize on that story.

The 4th time ended up being the charm and after a 6 month journey with these Sellers and this beautiful home, we found the perfect buyers and finally closed on such an amazing Baldwin Park property for $930,000.

We are so incredibly grateful that these sellers chose to work with us and weโ€™re also feeling a little bittersweet this time of year as they always had some of the best Halloween & Christmas decorations in the whole neighborhood. ๐ŸŽƒ๐ŸŽ„

THE BOTTOM LINE

You can't just trust any Realtor out there to sell your home. It takes more than some nice photos, listing them on the MLS, and hoping an agent will bring a buyer. We ended up spending well over $10,000 to market this home (between paying for staging, the video crew from Miami, pro photos, online & print ads, etc.) to ensure that it garnered the exposure it deserved and needed.

Who do you know that would benefit from being able to capitalize on marketing their home in this way?

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